RETAIL INDUSTRY
Consumer Products
Fashion Industry
Social Impact
E-Commerce
The retail industry is an ever-changing industry. Due to the constant change in trends along with how and why consumers purchase and now you have to add digitization into the equation. As a result, many small to medium businesses are unable to keep up with the change in order to compete with larger competitors.
Small to medium businesses have to be able to pivot quickly in order to keep up with the constant changes. The Covid-19 outbreak was and is an example of how the sector can be disrupted causing many challenges and strain on the sector. However, one of the ways many businesses learned to pivot was to take much of their retail business online transitioning completely to eCommerce sales.
HOW WE HELP OUR CLIENTS
Our goal is to create growth opportunities and the ability for our clients to compete and excel in their industry. We work with the small to the medium business owner to develop a plan which would best fit the businesses needs and which will stimulate growth.
We have our clients complete an assessment of their overall business. By conducting the assessment, we can determine where the deficiencies are and if the business has the needed tools in place to properly measure; customer retention, new customers, sales, marketing advertising. Not just the ability to compete with the large businesses but to compete within their own retail niche.
Chapter 2 consulting then creates the plan for that particular brand and when the plan is created, we begin with the execution of the plan.